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Top 10 Most Expensive Car Brands in the World

Over the years, the world economy has improved and there are some brands that have affirmed their position as luxury car brands by increasing their sales. These expensive car brands change the existing versions and improve them for better features, and bring new models in the automobile industry every now and then and become popular among car enthusiasts. In this article, we will introduce to readers the 10 most expensive car brands in the world

1. Bentley

When it comes to luxury cars and high-end cars, users cannot help but mention Bentley, a car brand from the UK. Bentley (Bentley Motor) was founded on February 18, 1919 in the UK by Walter Owen Bentley. In the early years of its establishment, Bentley's products were highly appreciated by the sports-loving public, especially serving in the 24-hour Le Mans race - an endurance sports race at that time. During World War I, Bentley's rotary engine was also used to serve fighter planes, most notably the Bentley BR1 engine.

The Bentley car brand has gone through many owners with many ups and downs, but the core values ​​of this prestigious car brand are still preserved and fully promoted. When mentioning Bentley, people immediately think of the top quality of wood and leather parts. Bentley always creates the most luxurious cars and it always attracts people to Bentley if price is not an issue. 2014 was the most successful year for Bentley after facing the crisis as the company sold around 3000 additional cars in that year. The sales were approved and Bentley then recovered and improved its brand position and since then it has set the pace for the brand to increase its name. After 2014, the value of the company has been increasing and the US market is always ready to launch additional Bentley cars in the luxury car market. Being a global brand, it now offers its luxury cars all over the world. It is also known for producing racing cars with much improved torque and horsepower.

The company profits around eight million pounds per year and the number of employees is increasing every year as their creations are loved by the world. The Bentley car brand has gone through many owners with many ups and downs, but the core values ​​of this prestigious car brand are still fully preserved and promoted.
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2. Maserati

Maserati is an Italian luxury car manufacturer, founded on December 1, 1914 in Bologna, Italy. Since then, Maserati has played an important role in the cultural history and development of high-end sports cars. Currently, Maserati's official headquarters is moved to Modela, Italy, known as the engine capital, home to many supercars representing Italy such as Lamborghini, Ferrari, De Tomaso or Pagani.

Over a century of operation, Maserati has achieved many glories both on the racetrack and on the street. As a global brand, present in more than 70 countries around the world. Unlike many other supercar manufacturers, Maserati has succeeded in skillfully combining heritage and innovation, between the past and the future. Although Maserati was born before Ferrari, the modern Maserati versions today are a hybrid, a perfect blend of Ferrari's powerful engines and the sophistication of Italian interiors. Still keeping the graceful curves and indomitable heart of the Italians (if you often watch the Italian team play football, you will feel it very clearly), but Maserati's vision is not old-fashioned, always looking to the future with new technology. Maserati carries a story of both pain and glory. It is not by chance that Maserati was chosen as the car line representing the Italian and Spanish Royal Families from the very beginning. Behind that expensive amount of money is a historical value conveyed by talented craftsmen to each car. The company is doing well with an annual turnover of 3 billion pounds and more than 1,000 employees. Currently, Fiat Automobiles is the owner of Maserati, and always creates high-quality and wonderful rides. Maserati is not far behind the luxury car brands, and therefore deserves to be in this category for creating luxury experiences in the name of cars. As a long-standing sports car brand, Maserati is still not popular among the rich in Asia.
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3. Jaguar

The Jaguar brand was built by William Lyons and William Walmsley in the 1930s with a relentless passion for cars. After changing its name and launching at the Mayfair Hotel in London, SS Jaguar quickly received many orders thanks to its quality products and reasonable prices. Although the car company's history has gone through many ups and downs, Jaguar has remained loyal to the criteria of designing luxury cars combined with modern technology. The company has not lost the values ​​that Lyons pursued until his death in 1985.

Currently, the British car brand continues to develop and is famous for its sports cars as well as luxury cars for successful businessmen. Jaguar is like a true identity when it comes to expensive car brands, Jaguar is another name for luxury and comfort that you can enjoy in your car if it is labeled Jaguar. This brand is widely known for its elegant items with powerful specifications and a lavish lifestyle. Jaguar is on the list of expensive car brands with a luxurious appearance because it produces high-quality sedans and sports cars, and SUVs are a recent collection. Not that every creation is equally worthy because it depends on the overall creativity, comfort and price. Jaguar Land Rover has been a rare bright spot representing the British automotive industry when it broke through in revenue in the last quarter of 2022. Luxury carmaker Jaguar Land Rover (JLR) reported a pre-tax profit of £265 million (about 326 million USD) in the last 3 months of 2022. This was thanks to Jaguar Land Rover improving the supply of semiconductors in the manufacturing process, thereby promoting increased vehicle production to the market, along with positive impacts from the financial market. Sales of the new Range Rover and Range Rover Sport models have almost doubled.

In the new year 2023, Jaguar still faces many big challenges, especially in the issue of electric vehicle development strategy amid many changes in key personnel. Thierry Bollore, who led the company for less than 2 years, announced his departure from the position in November last year. Currently, the job is temporarily taken over by Adrian Mardell.
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4. Porsche

Porsche, a prestigious German automaker and part of one of the most powerful car distribution groups in the world – Volkswagen AG. Porsche has maintained its leading position in the total votes of American customers. That is the final result based on the 22nd performance, operation and design survey conducted by the American market research institute J.D. Power. For the 13th consecutive time, the sports car manufacturer has topped the overall rankings, which means Porsche continues to be the most attractive brand for American customers.

Porsche is a brand created to conquer sports car enthusiasts, the Porsche 911, Cayenne and Macan models also achieved the highest positions in their own categories. More than 69,000 new car owners participated in the survey, giving ratings on 243 models from 33 automakers in 10 different categories. Porsche brings to the Vietnamese market a range of sporty cars including the legendary 911, 718 Boxster roadster, 718 Cayman coupe, Gran Turismo Panamera, Cayenne SUV and Macan mid-size SUV. The ultimate personalization and sportiness of each car line are the factors that make the Porsche sports car brand unique. Porsche Vietnam has been developing steadily since 2007 with centers that are considered one of the standards of the automotive industry. Porsche, like most luxury car brands in Vietnam such as Jaguar-Land Rover, Maserati, Aston Martin, does not publish sales figures. However, the German sports car company rarely revealed the sales of 750 cars in 2022, the year marking 15 years of Porsche's presence in Vietnam. Porsche sales in Vietnam grew from a few dozen units per year to the highest level in the 2019-2021 period with around 300 units per year. Sales of 750 units last year were equivalent to a growth rate of 150%.

Compared to the market that consumes the most Porsche cars in Southeast Asia, Thailand (1,500 units in 2021, according to Bangkok Post), this number of sales is about half. Porsche's sales in the land of golden temples in 2020 were 670 units. The last time the company announced record sales in Vietnam was in 2019, around 6,800 units. In 2021, the company sold around 6,350 units, in 2022 around 7,500 units and expects to increase by around 10% in 2023.
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5. Land Rover

Land Rover is a British luxury car brand, present in more than 140 countries around the world. Designed by two British brothers, Spencer Wilks and Maurice Wilks, and put into production in 1984. The first car officially appeared then and after more than 60 years they have grown stronger all over the world.

Land Rover is present in more than 140 countries. With a highly international presence, Land Rover can appear in a small village in Africa, in London or Toronto. Familiar with both remote countryside with complex terrain and modern urban areas, Land Rover has attracted the attention of sophisticated, discerning customers around the world who value quality, a timeless style and a sense of adventure. Land Rover is famous in the automotive industry for its unique off-road vehicles and quality SUVs. The company produces cars on a large scale and achieves high annual sales. Providing tough and sturdy creations that can withstand harsh environments like real off-roaders but still ensure great comfort. Sometimes they face failure due to criticism because of the high price to bring luxury to their vehicles. Land Rover is on the top of the expensive car brands but still has to suffer because of its weak fuel economy. In the list of American cars, Land Rover is in the top 10 best-selling luxury car brands with sales of 51,465 vehicles. These vehicles are hot because of their ability to help you survive on a difficult lane, so it perfectly serves the purpose of being an off-roader.

The first Land Rover from the British car company Rover, designed by the Wilks brothers: Spencer and Maurice, went into production in 1948. Over the past 75 years, Land Rover vehicles have developed into a brand of strength, durability, comfort and elegant style.
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6. Volvo

There are countless expensive amenities on luxury cars to create a luxurious experience, but all will not be complete without just one thing, which is safety. In any segment, if the product philosophy is successfully conveyed on all models sold on the market, it will create a unique personality for that brand. For Volvo, safety has been a consistent philosophy since its inception and has been maintained until now. The Swedish luxury car company is a pioneer in inventing safety technology, applying and turning this aspect into a new standard in the modern luxury car world.

The core values ​​that make Volvo's name come from things that customers rarely or cannot see when they first buy a car. But the company is always present, appearing and supporting the driver at the right time, in the right place. Therefore, what is very familiar to customers in Vietnam or markets around the world is that the list of safety equipment on Volvo cars is often very long. Volvo has recorded a very successful 2019. The company's sales have increased sharply with more than 675,000 cars sold worldwide, an increase of more than 6.5% compared to 2018. In particular, Volvo's sales in the US market reached nearly 200,000 cars, the highest level for the company in decades. In addition, Volvo has been successful in increasing the number of cars in recent years. Volvo achieved impressive sales in 2019. According to reports, Volvo's sales increased by more than 17% compared to the same period in 2018. Sales reached the highest level in the company's history, with nearly 600,000 cars sold worldwide. Volvo has been consistent in terms of sales growth in key markets such as Sweden, the United States and Finland. Volvo Cars’ partnership with Uber and Autoliv, a leading safety systems provider to car manufacturers around the world, to develop and market software systems for self-driving cars is also a strong commitment by Volvo Cars to develop breakthrough technologies that will change the automotive industry in the future.
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7. Lincoln

Lincoln has always been known for producing the best quality SUVs and has always received good reviews from critics. It has always represented a decent collection from a number of years by redesigning the old ones and citing the new ones. Lincoln is a fan favorite for its mid-size sedans that offer quality materials and a luxurious feel with a touch of sporty performance.

Lincoln is from America which means that the American car company is known to be one of the expensive car companies. Lincoln has endured a lot and survived all these years and as a result, it has always had high sales in the US. It has sold more than 94,747 Lincolns and its great features include three engine options which are a 2.0 four-cylinder, 3.7 six-cylinder and a 2.0 four-cylinder hybrid. Named after the late US President Abraham Lincoln, the American whale brand Lincoln is currently selling some of the most luxurious and high-end car models in Vietnam. Lincoln is not a popular car brand due to its high price in Vietnam, and there is no official distributor, but all are imported into the country through private importers. Some of Lincoln's outstanding models imported into the country include Navigator L Black Label, Aviator. The price of Lincoln 2021 cars is currently much higher than competitors in the same segment. The Lincoln brand of the American automaker Ford aims to achieve half of its car sales as electric vehicles (EVs) by 2026, when it is expected to sell all EVs in the next decade. Last month, Ford announced that it would boost EV production under the Ford+ restructuring plan led by CEO Jim Farley. This plan aims to bring the proportion of EVs in the company's global sales to 40% by 2030. Lincoln will usher in a new era of EVs and connected experiences globally, and plans to sell all EVs globally by the end of the next decade, Lincoln President Joy Falotico said.

Falotico said Lincoln will continue to produce plug-in hybrids as well as internal combustion engine vehicles as it transitions to EVs. She did not give a timeline for Lincoln to produce 100% electric vehicles, saying it depends on customer demand, especially in its largest markets of North America and China.
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8. Infiniti

To integrate and take market share in the luxury car segment. Have their own branches specializing in high-end cars such as Lexus-Toyota, Acura-Honda. Nissan is no exception. When entering the high-end car segment market with the Infiniti brand, aiming at this fertile market share. Famous for types such as coupes, sedans and SUVs and good reviews from critics.

When considering rankings, these Infiniti cars must also be ranked average because of the price, but the performance is always good or average and the quality is also relatively stable. For safety purposes, Infiniti is the best because the company cares about interior technology and safety issues, so Infiniti often gets high reliability scores. There is no doubt that Infiniti is one of the expensive car brands because it is owned by Nissan, a luxury car brand. Infiniti has sold more than 117,000 cars in a year in the US such as the G35 coupe and others. As part of the Nissan luxury brand, Infiniti cars are modified by new partners to have better interiors and features such as softer suspension, better audio equipment, improved interiors using leather materials and better navigation systems. In 2022, Infiniti's sales increased sharply compared to 2021. In 2022, Infiniti sold more than 1.2 million cars worldwide, reaching a multi-year high. Infiniti's sales growth was contributed to by a series of other promotions and services. The promotions have increased Infiniti's appeal in countries around the world. Infiniti has also increased vehicle maintenance and after-sales services, helping them increase customer confidence in the brand.

A number of partnerships have also contributed to Infiniti's sales growth. They have collaborated with many interior suppliers and installed audio systems for their cars. This has helped the company significantly improve the passenger experience in their vehicles. Overall, Infiniti sales in 2022 reached a multi-year high.
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9. Audi

Audi is a car company originating from Germany. This is considered the country of luxury cars with many great inventions. Audi car company has a long history that has quickly helped this car line to be included in the list of giants in the global automobile industry. Specifically, Audi with more than 100 years of establishment and more than 50 years of official development orientation in the segment of manufacturing high-end, trendy cars. After so many years of establishment and development, genuine Audi cars have officially launched a series of improvements in appearance and features to meet the needs of users as well as be able to stand among the giants today. Audi cars are always highly appreciated for their durability as well as outstanding designs. Audi car lines are famous for their luxurious and elegant designs. Each car from Audi is always focused on and meticulously completed to every detail. The genuine Audi engine always demonstrates its own strength and durability. On any road, you do not need to worry too much about the vehicle's performance. The manufacturer always focuses on equipping an extremely strong operating capacity to meet optimal travel needs. Mr. Laurent Genet said that in the context of a semiconductor shortage, Audi delivered 1.68 million vehicles globally in 2021. The German car company also focuses on electrified products. Without disclosing specific figures, Mr. Laurent Genet said that the number of cars delivered by Audi to customers in the Vietnamese market increased by 16% in 2021. Of which, the Audi Q5 is the best-selling model with a growth rate of about 20%.

In the first quarter of 2022, the number of cars delivered to customers increased by 10% over the same period. According to Audi's leadership, the company has renewed all car lines in Vietnam in the past 2 years with a total of 10 models launched.
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10. BMW

BMW is a car brand from Germany, this car company was founded on March 7, 1961. The first BMW car was born in 1929. After a period of development, the car company ranked 3rd in the 10 most valuable car brands in the world. When mentioning BMW, people immediately think of the image of luxury cars, with not cheap prices and extremely stable and durable performance. According to the results of BrandZ Top 100, ranking the 100 most valuable brands in the world, conducted by market research company Millward Brown, BMW is a highly valuable brand in the car industry. However, this is not the first time BMW has taken the lead. BMW knows how to make customers see its difference from other brands, while still providing a traditional product. As a major global brand, BMW has been persistent in finding what makes a meaningful difference for the brand in competitive markets. BMW's chief financial officer expects the group's pure electric car sales to reach 400,000 next year amid continued rapid demand for electric vehicles and less strain on the supply chain. In a meeting earlier this week, BMW's leadership also acknowledged that 2022 was a turbulent year for the German automaker, but remained optimistic that things were gradually improving. BMW expects to continue to face similar pressures until the end of this year. However, from 2023, the German auto group believes it can achieve a new leap in pure electric car sales. After the first two months of the year, the number of pure electric cars sold by BMW reached 75,891, more than double the same period last year. The group expects electric car sales this year to reach 240,000 to 245,000, more than double the 104,000 in 2022, and account for 10% of the global electric car market share.

BMW even sets a further target, expecting pure electric car sales in 2023 to reach 400,000 units. BMW aims to bring electric car sales to 50% of the company's total sales by 2030. With a variety of upcoming EV products from member brands such as Rolls-Royce Spectre, BMW i5 or MINI Countryman, Electrek believes that the sales target of 400,000 electric cars that BMW Group set for 2023 is completely feasible.
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